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'Whycation' is the new way to travel - and this NSW wine region gets it right

Inside the purposeful travel trend making waves in Australia.

Printhie vineyards. Pictures by Destination NSW
Printhie vineyards. Pictures by Destination NSW
Natascha Mirosch
August 28, 2026

I'm in my hotel room, googling photos of partridges. Because the most highly regarded hue for a pinot noir rosé is the eye colour of a freshly killed partridge.

I learn this fascinating, albeit slightly gruesome fact on a four-day wine tour of the NSW region of Orange.

Our small group of wine aficionados is being escorted by wine writer Peter Bourne, aka The Wine Man, who's been writing and educating people about wine for 40 years. He's also an Orange local, so he's deeply familiar with both the region's wines and the people who make them.

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The tour exemplifies a shift in priorities - from consuming to actively participating in travel, and positioning the destination as a backdrop to a passion rather than just a place to tick off. Now, rather than asking where they want to go, travellers are starting to ask themselves different questions: why do I want to go there? And what do I want to learn? The trend has been dubbed the "whycation" and, in response, tour companies such as Renaissance, which I'm travelling with, are offering immersive, expert-led experiences with a theme, in this instance, wine and food.

Beyond the expert guidance, my Orange trip also stacks up nicely on other fronts. About 250 kilometres west of Sydney, it's a compact region - most of the wineries are within a 25-kilometre radius of the city centre, meaning minimal travel times and, with a luxury coach to ferry us around, no-holds-barred tasting opportunities. As a delicious bonus, Orange has some excellent at-source produce and a well-renowned dining scene.

Our initial vinous get-together is at our boutique hotel in the centre of town, where Peter leads us in a pre-dinner sparkling wine tasting and backgrounder on the winemaking in Orange.

Compared to other Australian wine regions, its history is quite recent, with vines planted just 30 years ago. Vintner Philip Shaw, formerly of Rosemount Estate, is generally credited with bringing Orange to the public's attention, and the region was given GI (Geographical Indication) status, meaning the name "Orange" can only be used on wine made from grapes grown here, in 1997.

The region makes particularly good sparkling wines, Peter says, because the altitude (between 600 and 1100 metres above sea level) produces the much-needed high acidity.

Canobolas cellar door. Picture by Natascha Mirosch
Canobolas cellar door. Picture by Natascha Mirosch

The first sparkling is from ChaLou, made with the arneis grapes and aged for 10 months in barrel. We then try a Ross Hill Blanc de Blanc, made with chardonnay grapes and the methode traditionnelle, and an excellent 2014 Lofty Cuvee de Salis, fermented in wood, Peter tells us, for a more savoury character.

It's a short walk afterwards to dinner, at Summer Street Wine Room in Orange's main street, where we share plates of dips and bread, split grilled prawns and slow-cooked lamb, plus tastings of four more wines. Pours are glass-with-dinner rather than tasting-size, and a sense of bonhomie quickly develops.

More for a whycation

1. GARDENS AND WILDFLOWERS IN WA: Visit private gardens and herbariums, flower farms, giant karri forests and national parks during WA's spectacular wildflower season. This 12-night botanical tour is led by Professor Tim Entiwistle, ex-director and chief executive of Victoria's Royal Botanic Gardens and departs from Fremantle. September 2-14, 2027. asatours.com.au

2. PHOTOGRAPHY IN TASMANIA: Proving you don't have to leave the country for world-class scenery, this five-day workshop is facilitated by photographer Cameron Blake. Suitable for all levels, it includes daily photographic tuition as well as access to some of Tassie's gorgeous, hidden landscapes. July and August 2027. australiangeographictravel.com

3. PAINTING IN THE NT: Nature, the colours of the earth and sky and the renowned light of Central Australia have always drawn artists to this part of the world. This 12-night outback trip from Kakadu to the Kimberley is accompanied by artist and tutor Robyn Collier, who gives demonstrations, instruction and critique in locations including Katherine Gorge and Litchfield National Park. 8 June, 2027. robyncollier.com.au

4. BACH IN BOWRAL: A four-day immersion in the music of J.S. Bach and his contemporaries in Bowral, NSW. Accompanied by former ABC Classic presenter Damien Beaumont, participants will attend five different concerts of instrumental and vocal works, both sacred and secular, with solo and ensemble performances, introduced by Beaumont. November 24-27, 2026. renaissancetours.com.au

While I share my fellow travellers' enthusiasm for wine, I'm more of an interested amateur, buying on an as-needed basis and rarely letting a bottle survive the week unopened, while they, it seems, have not only more restraint, but bigger budgets, and in some cases impressively large cellars. But there's definitely no one-upmanship here; everyone's come to learn and enjoy.

With about 60 wineries around Orange and about 40 cellar doors, it's impossible to visit them all, but the itinerary is broad enough to orient and deep enough to satisfy, with visits to three wineries per day and dinner-time tastings of the wines of those we don't get to.

Due to the climate and altitude, there's a lot of chardonnay and pinot noir, grapes that like the cold and the volcanic basalt soils, but we also get to try some superb rieslings, arneis, semillon, syrah and even a "tempinot" - a tempranillo and pinot noir blend.

A wine tasting at Strawhouse Wines. Picture by Natascha Mirosch
A wine tasting at Strawhouse Wines. Picture by Natascha Mirosch

A winery is also our designated daily lunch stop, and we enjoy leisurely meals at the award-winning and architecturally impressive Printhie, the gardens at Rowlee Wine and the cellar door at Seesaw Wines, with generous quantities of wine and free-flowing conversation with Peter and winemakers.

After lunch, there's also some time to browse Orange's antique and artisan shops, walk in the botanic gardens, or have a post-prandial nap.

Evenings are similarly indulgent, with wine-paired meals at restaurants like The Union Bank, the hatted Tonic in the heritage-listed village of Millthorpe and the gloriously retro The Peacock Room.

Peter, a fine teacher, is informative without ever being condescending. Combined with the sheer number of guided tastings, I feel at the end of four days that I've really got to understand not just the terroir of the wines of Orange but more about wine in general.

As for the bottles I've bought from all the different wineries along the way, it's homework I'm for once more than happy to complete.

SNAPSHOT

What: Renaissance Tours offers regular expert-led cultural tours, here and abroad, from a music, theatre and opera tour in Melbourne to gardens of Sicily and Malta.

How much: The next wine tours are Food and Wine in Central Otago (with Peter Bourne; October 30 to November 3; from $5500 per person) and Food and Wine of the Tamar Valley (with founder of Sydney's French Wine School, Brigid Kennedy; November 4-8; from $4750 per person).

Explore more: renaissancetours.com.au; orange360.com.au

The writer was a guest of Renaissance Tours

Natascha Mirosch
Natascha has been writing about travel and food for more than 25 years. When she’s not travelling, writing about her travels or planning her next trip, she can usually be found in the kitchen, procrastibaking.

My all-time favourite destination is … Argentina. One of my favourite moments was horse riding with a gaucho, the snow-tipped Andes ahead of us and a condor wheeling above us in the bluest sky. Elvio didn’t speak any English, so we didn’t talk at all and the only sound was the ring of our horse’s hooves on shale as we ascended the foothills.

Next on my bucket list is … Georgia (the European country rather than the US State) has been on my hit list for ages and I’ve yet to get to Canada, so either (or both).

My top travel tip is … Always include a destination on your itinerary that doesn’t have “big things” to tick off, a place where you can slow down and interact with locals going about their day. It really gives you a deeper understanding of the destination and people that you won’t get if you just stick to the big tourist spots.